Explore together the potential for the integration of Web 3.0 and AI in the global ecosystem.

In the context of the digital age, the integration of Web 3.0 and artificial intelligence (AI) is leading a technological revolution. Web3Labs and KuCoin Labs have jointly launched a Space discussion on "Breaking through the Trend and Capturing New Opportunities". In this issue, representatives from investment research institutions, public chains, and project parties are invited to discuss the bottlenecks encountered by project parties in the current market environment, as well as the innovative directions and track choices exhibited during this period of change.

Identify the bottlenecks or difficulties encountered by the project team in the current market situation

@Suki, Web3Labs: In our observation, the WEB3 project is currently facing three major bottlenecks and difficulties. Firstly, the uncertainty of laws and regulations poses challenges to the compliant operation of project parties, as the legal frameworks in different regions are unclear, inconsistent, and even conflicting, making global operations complex. Secondly, financing has become increasingly difficult, especially during the current cycle where institutional investors have become more cautious and many have shifted from the primary market to the secondary market, resulting in obstacles for project parties in financing. Finally, user education and market acceptance are also issues. The project party needs to invest a large amount of resources to attract and enhance the participation of high-quality users, and in global operations, the differences in user acceptance in different markets have led to high user acquisition and maintenance costs.

@MiaX, KuCoin Labs: In addition to compliance pressures, the crypto market is also affected by macroeconomic fluctuations, particularly the uncertainty of the US economic outlook, including expectations of interest rate cuts and inflationary pressures, which increase market instability. At present, due to tight liquidity, venture capital firms have become more cautious, leading to increased difficulty in financing, and even potential projects find it difficult to obtain financial support. In addition, there is a lack of genuine Crypto native innovation in the market, and most projects only replicate old models, resulting in severe product homogenization and fierce competition. To achieve breakthroughs, the project requires unique strategies and innovations, but these are not easy to achieve. These are the main challenges and difficulties I have observed so far.

@Tnise, Blade of God: I have over 20 years of experience in the gaming industry, from single player games to MMOs, and then to WEB3 games. Despite technological advancements, certain patterns of industry development remain similar. For example, the boom of PC games in 2000 and the wave of mobile game mergers and acquisitions in 2010 contrasted with the steady development of WEB3 games today, highlighting the importance of real users and product quality for success. The success of "Black Monkey King" as a domestic game in the global market is a case in point. The challenges faced by the WEB3 gaming industry are largely due to insufficient innovation and product homogenization. To attract new users, WEB3 games need to showcase their unique value on the WEB2 platform and receive recommendations from global platforms such as Apple and Google.

@Spark, Quaere AI Chinese Ambassador: We also face difficulties, especially in terms of financing and overall narrative. At present, the number of new WEB2 users converting to WEB3 is limited, and old users are not very satisfied with the existing narrative. The close connection between the WEB3 project and funding is both an advantage and a challenge, as the product itself needs to support narrative while also attracting users. We have noticed that although some projects have low entry barriers, they can bring traffic to the exchange and become a long-term competitive advantage through traffic and user base. Our goal for Q2 is to build user habits through stress free interactions such as daily tarot cards and fortune check ins, using AI technology to provide personalized content to attract and retain users. I believe that over time, projects with real stickiness and breaking potential will gradually emerge, demonstrating their value. For VCs and exchanges, they should also layout in this area to avoid projects being too unrealistic and more down-to-earth.

@Glen, ZKCross: The main difficulty we face is that users lack attention to the underlying technology. Most users only participate for the purpose of making money and are not very concerned about the security, durability, and trustworthiness of the technology. This requires us to invest more in educating users and the market, as the industry has not yet reached a stage where users generally recognize the importance of verifiability and trustworthiness. We believe that as more users join, they will eventually realize the importance of these features of Web 3.0 native assets and logic.

What tracks and projects are you interested in?

@MiaX, KuCoin Labs: Although there are many but not precise infrastructure and Layer 2 projects this year, and user retention is a problem, application products like Solana have attracted me through innovative coin issuance processes. Although they face screening and manipulation risks, they represent social progress in the issuance of encrypted assets. We will still focus on key innovation tracks such as AI and modular technology, while emphasizing the user growth and product innovation capabilities of the project. I look forward to discovering innovative projects with real potential to attract and retain users in hot ecosystems such as Solana and DeFi.

What are the key acceleration points of Web3Labs project?

@Suki, Web3Labs: In the incubation acceleration process, we are more focused on addressing the pain points of the project team. I have noticed that the project faces challenges in terms of policies, financing, and market access. To address these issues, we have provided the Easy Landing project to assist in the compliant implementation of projects in regions such as Asia, and have provided grant support and additional investment funds through accelerated operations. We have also established the Hong Kong WEB3 Investment Alliance to provide more financing opportunities for project parties.

At the market level, we have established partnerships with institutions and platforms in various regions to lead project partners in expanding into international markets, such as our planned trips to South Korea, Singapore, and Malaysia. In terms of ecological cooperation, we attach great importance to the public chain ecology, expand cooperation with different public chains, and seek high-quality projects. At the same time, media, communities, KOLs, and other partners collaborate to assist the project team in promoting and speaking out. In addition, we have established green channels with mainstream exchanges to help project parties accelerate the listing process, improve efficiency, and reduce costs. These are several key aspects of my efforts and sharing to drive the success of the project.

Experience sharing in product testing and marketing promotion

@Tnise, Blade of God: In the field of WEB3 gaming, I believe that choosing the right track is crucial. The project team needs to position themselves based on their own team's abilities and styles, such as developing traffic driven games or applications. I have noticed that although these types of games may have a short lifespan, they require a significant purchase cost. We should focus on establishing community cooperation, using product quality and reputation to attract users, rather than relying solely on financial investment. We have established 300 community collaborations worldwide and have a significant community foundation on the WEB3 platform.

At the same time, we also obtain a large amount of organic traffic on the WEB2 platform through channels such as game websites, app stores, and Steam. Our goal is to introduce users into the WEB3 ecosystem through high conversion rates and meet their different needs and expectations. Through this strategy, we can gain an advantage in the fiercely competitive market and ultimately become a leader in the WEB3 era. We focus on creating high-quality products and maintaining user stickiness through continuous updates and community engagement.

@Spark, Quaere AI Chinese Ambassador: The project I am currently leading adopts a strategy similar to Breathe Guards in terms of community building and cold start. We utilized early seed users and NFT assets as tools without spending too much on marketing. As the product enters the testing stage, we rely on the actual implementation and application of the product to attract more users. Our product model is divided into three levels: core NFT holders earn profits through staking; Daily users gain emotional value by using our tarot cards and AI astrologer features; We also incentivize users to provide data to train AI and reward them with tokens. Our AI not only provides companionship, but also establishes deep interaction with users through environmental memory, which has achieved good results in user retention and growth. In addition, we have developed check-in and interactive features aimed at increasing user engagement through content output and emotional companionship, while guiding users to invite new friends to join. We constantly explore how to communicate and drive traffic more effectively with the market at different stages of our products.

New breakthroughs in future innovation directions and application scenarios

@Tnise, Blade of God: I have been deeply involved in the field of AI, from developing engines for the opening and closing ceremonies of the Olympic Games to focusing on AI clusters and AI agents as a PhD in computer science at the Hong Kong Polytechnic University. We firmly believe that AI is the primary productive force of the future, and exploring the interaction, settlement, and data recording between AI machines will define new production relationships.

Our development plan is divided into three steps: the first step is to collect data through games and train individual AI agents; The second step is to develop an editor that allows players to create a game world using their AI assets; The third step is to achieve clustering of AI agents and gradually develop towards generative AI, ultimately building an automated AI agent virtual world. Our ultimate goal is to make AI agents tradable assets like NFTs, by defining standard interfaces to facilitate the trading and collaboration of AI assets.

@Spark, Quaere AI Chinese Ambassador: I believe there are two main directions for innovation. Firstly, our product can perform well even in WEB2 environments, as Tinas mentioned about Basis Guard. We have a strong user base and AI attributes. On this basis, we integrate the economic model and logic of WEB3, guide users to convert to WEB3, and motivate users to understand and use WEB3 functions, achieving user education. Secondly, I believe that innovation in economic models is crucial, exploring new asset issuance models, lowering barriers to entry, allowing more users to participate, and achieving more fair, secure, and disruptive innovation. Both of these directions are very valuable in my opinion for the future.

@Glen, ZKCross: In terms of innovation and application scenarios, my main focus is on three points: firstly, it must be an open, permissionless environment, which is the core feature of blockchain, allowing anyone to participate without centralized authentication. Secondly, the interoperability between applications, unlike traditional games, blockchain games can achieve the interconnection of assets and data. Thirdly, to address the issue of trust, different participating roles need to be able to mutually verify their behavior and logic in a decentralized environment. I am particularly concerned about the development of application scenarios in these directions.

How to find the driving force based on market trends and AI technology track

@Spark, Quaere AI Chinese Ambassador: As a WEB3 project that combines AI, I focus on two main directions. Firstly, although AI technology has reached a critical point, its accuracy is not yet high enough, making it more suitable for companion or communication applications. This is also the reason why we choose to combine AI with mystical fields such as astrology, as these fields place more emphasis on emotional value rather than accuracy. Secondly, I am concerned about the issue of ownership of data assets, that is, how to turn the data behind AI into valuable assets. I believe that the true value lies in how to turn unique data into personal assets and realize its future returns through WEB3 technology, which is a direction worth exploring in depth.

@Tnise, Blade of God: AI still has a long way to go in its development, and the key is whether it has unique and private data, which is the foundation for its invincibility. We have found a data entry point in the field of action games and developed a unique AI model using existing 6 million user data and reinforcement training. I believe that AI must effectively address pain points in projects in order to prove its value, rather than relying solely on having a large model. We need to be down-to-earth and ensure the practical application and effectiveness of AI in the project.

Regarding Web3Labs and KuCoin Labs' Global Million Dollar Acceleration Program

This acceleration plan will select project teams with potential and market prospects through a screening mechanism to enter the acceleration plan. Selected high-quality projects will receive comprehensive support from Web3Labs and KuCoin Labs to help the project match market, business, capital, and exchange resources, including special grant incentives, potential additional investment incentives from KuCoin Ventures, and brand support from Web3Labs and KuCoin Labs. Priority will be given to recommending the project to business partners and investment institutions of both parties.

About Web3Labs

Web3Labs, as a one-stop portal for Web3.0 entrepreneurship, aims to respond to the policy declaration of the Hong Kong Special Administrative Region government and assist global Web3 enterprises in expanding their presence in Hong Kong and connecting internationally through landing services, investment acceleration, technology cooperation, and compliance assistance. We currently have offline incubators in Hong Kong, Singapore, South Korea, Hangzhou, Beijing and other places. Web3Labs has three vertical acceleration camps, namely Satoshi Labs focused on the Bitcoin ecosystem, ICC Camp deeply rooted in the Gamefi field, and AIFocus focused on AI Web3 and Depin fields.

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